By Hisham Isa, Vice President (Marketing)
A host of new online shopping services - by established and upstart companies alike - are leading consumers to shop more frequently with their phones.
And more than that, consumer shopping routines are changing too, with people going online to shop when they need something, rather than just making regular visits to the store.
Sixty-nine percent of mobile users now shop online - up from 59% a little over a year ago - according to a BuzzCity survey of 4700 consumers from 25 countries across six continents. More than a quarter of these consumers shop online every day.