Unity Plug-in for Android

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Cheaper smartphones and affordable mobile connectivity has resulted in yet more growth of mobile gaming in the last year or so. Mobile-Games Revenue Growth Is Outpacing Other Content The Growth of Mobile Gaming in South Africa In search of growth, video game companies hungrily eye Southeast Asia This is also reflected in the campaigns ...

Targeting Ads for Relevance and Scale

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Let's say that you're selling smartphones - or financial services or beer for that matter - in South Africa and you'd like to market your product to your core audience. You know that a majority of your consumers are male. If your budget is big enough, you might consider advertising on ESPN. But ...

BuzzCity Tours: Jan – Mar 2015

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BuzzCity, as always, will be at the forefront at several conferences, workshops, and seminars across the globe, and we hope to meet with you. Below is the list of events where you can catch us at, along with the BuzzCity personnel that you can schedule a meetup with. 1) Saung IT Where: Bandung (Kafe Halaman), ...

BuzzCity at Clickz Live Jakarta 2015

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BuzzCity is proud to be the Gold sponsor at Clickz Live Jakarta 2015, happening on 24-25 March at Grand Hyatt Jakarta. Our Chief Revenue Officer, Manish Mishra, will be sharing deep insights on the Indonesian consmer in “Mobile Advertising for Maximum Reach to Target Customers”. Manish has worked closely with Brands and ...

Online Shopping Routines – South Africa

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Empowered by technology, consumers use every channel available to make purchasing decisions, particularly on mobile. This has led to the rise in online shopping in many markets, including South Africa. (Photo via South Africa Gallery, saangola.org) There is clear growth of online shopping in South Africa and the number of online shoppers ...

Publisher Update: Audience Profiles

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From November 2014, Publisher accounts are supported with Audience Profiles to help each publisher put across content / services to the right people in the most effective way. These profiles are derived from continuous sampling of visitors to each Publisher site (or application) and can be found in the Audience Profile ...